RSA Security White Paper Sample

The OTP market remains a developing market as organizations realize the necessity of deploying stronger authentication. The primary challenge to this market is the growing trend of enterprises replacing hardware authentication devices with smart cards and the increasing demand for software OTP for use by enterprises and consumers. Despite this, many verticals are still driving significant growth in this market. Hardware authentication is still making inroads in the financial verticals due to an increase of phishing and identity thefts. HIPPA compliance has additionally increased the adoption rate of hardware authentication in the health care vertical. The market will continue to remain dominant in the commercial and government sectors since organizations increasingly look to tokens to secure their networks.

Most of the competitors in this space have added USB tokens, Smart Cards, software OTP and authentication management systems to their product offerings. Companies such as RSA, Vasco, Aladdin, and ActivIdentity understand that authentication is no longer composed of only one hardware device. These companies combine a number of authentication solutions together to answer the specific needs of the organization. This approach made most of the vendors develop different products for different needs as well as a robust management system that can manage all products and services relating to authentication.